Sexy teen lingerie sends all the wrong messages: Column
Let friends in your social network know what you are reading about. Younger and younger girls are being sexualized by this hyper-focus on their image. A link teenmodel been sent to your sexy email address. A link has been posted to your Facebook feed. Please read the rules before joining the discussion.
New marketing campaigns are aimed at younger and younger girlsand the trend has to be making parents very uncomfortable — and the rest of us should be, too. Victoria's Teenmodel recently began stretching its college brand, Pink, to also appeal to high school girls.
As Justin Bieber sings, stick-figured girls walk the runway. Other retailers, such as Urban Outfitters and Hot Topic, have sexy on this trend as couples over naked. After all, teenage girls just want to have cute underwear. But if we dismiss this move by retailers too easily, we miss noticing the subtle ways that our girls are trained to focus on their external appearance at the expense of developing a more complete identity.