A bottle of Naked Juice might seem pretty healthy — they're brightly colored and printed with food and veggies — but yesterday PepsiCo was sued by the Center food Science in the Public Interest CSPI for misleading consumers juice claims that the drinks are healthier than they actually are, according to Business Insider.
The Naked (Juice) Truth: Baby Steps To A Healthier You
The CPSI argues that Naked Juices uses deceptive terms and taglines like "only the best ingredients" or "the goodness inside" to market naked juices and smoothies, when really they're just made from cheap, nutrient-poor fruit juices. Oh, kavya xxx photos. Naked Juices also rattle off the impressive list of different fruits and vegetables that are jam-packed into the drinks on the side of the bottle.
For example, Naked claims that a They also label that the juices have "No Sugars Added," which could very well be true, but even without added sugarsall that fruit adds up to about 61 grams of sugar, which is 20 more grams of sugar than a 12 oz.
The first ingredient on the alleged "Pure Fruit" drink is also, "pomegranate juice from concentrate," not even real pomegranates — womp, womp.
London also says the bigger issue is that the FDA needs to reexamine its definition of the claim, "No Sugar Added" on food labels. PepsiCo told us in an email that the CSPI's lawsuit is "baseless," naked ultimately stood juice their ingredients and marketing strategies. Ultimately, the CPSI would like PepsiCo to pay back customers who have purchased Naked Juice beverages, as well as adjust its marketing to be more transparent.